Mount Laurel, New Jersey – Liquid Capital is pleased to announce Michael Sokoloff as its latest franchisee. With an engineering degree from the University of Pennsylvania and 17 years in the software sales industry, Mr. Sokoloff is now poised to make an impact in the alternative financing field. His new venture will provide innovative financial solutions to small and mid-sized businesses in New Jersey and parts of Pennsylvania.
Leveraging Liquid Capital’s industry-leading direct lending platform, Mr. Sokoloff is offering businesses in all sectors the full complement of financial solutions, including accounts receivable factoring, asset-based lending, purchase order financing, equipment leasing and working capital advances.
“By offering factoring and other alternative funding solutions, my aim is to help smaller businesses access the liquidity they need to grow—particularly when traditional financing isn’t practical,” says Mr. Sokoloff. “Unlike with traditional loans, the nature of the factoring relationship is also very personal. That means clients can work with me directly to resolve the full range of their financing needs rather than dealing with an impersonal call center.”
Liquid Capital is looking forward to building its relationship with Mr. Sokoloff as they work together to help other businesses succeed.
About Liquid Capital
Liquid Capital is a full-service working capital and trade finance network and has been in operations since 1999. The Liquid Capital network has the largest geographic footprint of alternative funding professionals, with over 80 independently owned businesses across North America, offering clients a customized and flexible approach with local decision makers. We offer a complete range of solutions for all industries and provide immediate financing upon approval with no long-term contracts or hidden fees. At Liquid Capital, we help you grow your business.
To learn more about Liquid Capital Business Funding, contact