A man listenig to a podcast

Podcast hit list for business owners & entrepreneurs

podcast hit list for business

If you’re not listening to podcasts, you might be missing out.

These online audio shows have become one of the best ways to keep current in the business world — and they’re also entertainingly addictive. Need more proof?

44% of people have listened to podcasts, and about 26% listen regularly. Almost a quarter of people listen in the car, while half listen at home (or maybe even in the gym or at the office). And with over 550,000 podcast shows at your fingertips, you might need a recommendation to shortlist your choices.

how to listen to podcasts

New to podcasts? No problem, it’s easy to start listening. Just follow these quick steps to listen from any device.

With so many options, here is a quick hit list of fantastic business-related podcasts to check out first.

Inside LaunchStreet

Are you ready to innovate? Get inspired by this weekly program that helps you foster your innovation through stories of those that have been in your shoes — and then leaped over tall buildings. The impossible is possible when you have the support and advice to go farther and faster than you ever expected.

Outside In

What are the secrets of the biggest brands in the world? Not their secret recipes or their up-and-coming product launches — but how do they find ways to genuinely connect with their customers? Outside In looks at the best practices to create a “customer-inspired organization.”

Business Wars

Mega-brands like Netflix, HBO, Nike and Adidas are battling everywhere we look — whether it’s for market share, revenue or just pure bragging rights. Learn what drives these companies and their leaders to new heights — and potentially to ruin.

Leaders in the Trenches

“Conversations with leaders for leaders.” Recognized by Inc and Entrepreneur Magazines, this show focused on how the top of the org chart can grow companies with defined cultures, stronger sales and in a way that better serves their teams.

HBR IdeaCast

A must for every new listener, this weekly show from Harvard Business Review explores captivating topics from unconventional startup models to ways that artificial intelligence will change your business.


Aimed at high-achieving, entrepreneurial women who are ready to step into the CEO role at their business, this podcast features businesswomen who address challenges you may also experience at your company, along with clear direction on moving forward.

Start with Why

Inspired by the marketing master Simon Sinek, this short-lived podcast features lasting lessons on developing a career that you truly love, and how to harness the power of “why.”

Duct Tape Marketing

You may recognize their catchy name based on years of great articles shared widely in the marketing world, and now you can get their advice in podcast form. Featuring interviews with some of the top personalities in the marketing world, learn about developing the right business idea, using local SEO more effectively and tips on how to stay top of mind.

Odd Lots

How do the paparazzi really get paid? Are algorithms secretly controlling our lives? Get a quirky look into hot topics in the markets, finance and economics with two top Bloomberg hosts.

Back to Work

Overcome common challenges in the workplace with this entertaining look at productivity and communication tools, plus the barriers and constraints that can hold you back.

The $100 MBA Show

This short-format show was awarded as an iTunes Best Podcast featuring “no fluff episodes” that are packed with real-world lessons from some of the business world’s top experts.

Millionaire Interviews

Actionable advice for entrepreneurs, this podcast features the journeys of wildly successful business founders who have been featured on Forbes, Shark Tank and Time Magazine.

Planet Money

Popcorn! Peanuts! Candy apples! From NPR’s finest creative minds, this economic podcast has the knack for dressing up the drab. How do ballpark vendors use strategy to sell snacks? When and why did CEOs start getting incredibly high pay? Get all the fascinating stats and facts.


Up Next: 21 effective ways to get more accomplished every day.

A cellphone and a headphone

How to listen to podcasts

how to listen to podcasts

Podcasts are an undeniable trend seeing rapid growth in the business world. Over 42 million people listen to these online shows every week in the United States, and with a 10 to 20 per cent increase in listeners every year, that number is set to skyrocket. Couple that with the over 550,000 podcast options available and you’ve got an incredibly massive ecosystem.

So what exactly is a podcast and how can you start listening?

Think of a podcast as an online radio show that has episodes, hosts, guests and even seasons. Many of these podcasts are highly produced and researched, focusing on virtually any topic you could possibly imagine. From professional development, finance, entrepreneur stories and startup strategies all the way to cars, cooking, comedy and murder mysteries — you name it, there’s a podcast.

There are plenty of ways for you to easily listen to podcasts — all available on any smartphone, tablet or computer (and even some smartwatches) with Internet access. All you need is to open up your podcast app, search for the program name and press play. What’s more, the shows are free — and with a little preparation, you can download your favorite episodes to listen offline when data service isn’t available, such as in airplanes, subways and remote locations.

Here are some easy podcast apps to get started.

Apple Podcasts

For iPhone and iPad users, this is one of the easiest ways to get listening to podcasts. Simply use the pre-installed “Podcasts” app on your device to search for any program. Subscribe to your favorite shows and automatically download episodes as they’re released so you’ve always got the latest program at hand.

Price: Free

Google Play Music

For Android users, this streaming music app also doubles for listening to podcasts. This straightforward app has no fancy bells and whistles like some of the paid options on the market, but you can also use the desktop version to easily listen from your computer.

Price: Free on Android


This famous music streaming app has added podcasts to the mix, referring to them simply as “Shows” in the navigation menu. Unlike other podcast services, Spotify curates their list — so you won’t find everything under the sun, but you will get a great list of hand-selected programs. You can also quickly flip between podcasts and your music selections, which is handy if you’re prone to channel-changing. Taking it a step further, Spotify has also added short video shows to the mix, which shows another potential level up in the podcast world.

Price: Free version available or subscribe to Premium for $10/month.

Pocket Casts

If you’re serious about podcast listening, the investment in Pocket Casts could be well worth the minimal price tag. Pocket Casts kicks your listening up a big notch, allowing you to set custom skip and rewind intervals to avoid advertising or easily relisten to parts of the show. You can also make use of their voice boosting and silence trimming feature which will help when you’re listening in a noisy environment (aka coffee shops, public transit or a busy office). And by syncing across all your devices, the listening experience on Pocket Casts is hard to beat.

Price: Free 14 day trial. If you choose to subscribe, it’s a $9 one-time fee.

Overcast (for Apple iOS)

Available on the Apple iOS platform only, Overcast provides some similar features as Pocket Casts — but it’s free! With recent improvements in its latest version release, there’s not much holding it back as a top contender to be Apple users’ number one choice.

Price: Free

Podcast Addict (for Android)

Another option for Android users, Podcast Addict proclaims that it is “the #1 Podcast App on Android with 8+M downloads, 400K reviews, 1 Billion episodes downloaded and an average rating of 4.6/5.” Pretty impressive in such a competitive market, this app offers multiple features while also managing podcasts, radio and audiobooks, plus other formats like Live stream, YouTube, Twitch, SoundCloud channels and RSS News feeds.

Price: Free, and you can purchase the “Donate” version for $4.29 to support the developer.


Ready to start listening? Check out our list of fantastic business-related podcasts featuring shows like Outside In, Business Wars, BizChix and Start With Why. There’s a little something for every business owner and entrepreneur looking for inspiring shows to help grow their business strategy.

podcast business hit list


Up Next: 11 online tools for creative entrepreneurs.