TORONTO, ON \u2013\u00a0When Brian Birnbaum, Sol Roter and Barnett Gordon first came up with the idea for Liquid Capital nearly 20 years ago, the concept was relatively simple: to help small, medium and emerging mid-market businesses fund their growth objectives by connecting them with a network of local, like-minded funding sources. Their respective backgrounds in alternative financing and accounting let them see a need for local, engaged and invested lenders backed by a national network.<\/p>\n
To make this vision a reality, the trio determined its mission would be two-fold: To deliver the best factoring and alternative finance solutions on the market and to create a robust franchise network through which to offer them. Today, Liquid Capital is the only franchise in the world to offer factoring and asset-based lending.<\/p>\n
From the beginning, Brian Birnbaum acted as president of Liquid Capital\u2019s two franchise companies: Liquid Capital of Canada Corp. and Liquid Capital of American Corp. Thanks to his leadership, the organization has grown to include almost 100 franchises \u2014and has won more awards than any other B2B franchise, including the 6 consecutive awards of the Bond Top 100 Franchise, the Canada Franchise Choice Award for 7 years running, and they are the only company to receive the prestigious World Class Franchise Award for 12 consecutive years.<\/p>\n
In the wake of these tremendous achievements\u2014and having met his original mandate\u2014Brian believes now is the ideal time to use his extensive experience as a springboard to pursue new opportunities.<\/p>\n
\u201cMy experience with Liquid Capital has been exceptional. I\u2019m deeply grateful for the long-term relationships I\u2019ve built over the last 20 years\u2014with my co-founders, our staff and our entire franchise network,\u201d he says. \u201cAt the same time, I\u2019m really excited to move forward to the next stage of my career, where I plan to leverage the extensive expertise I\u2019ve gained in the franchise business.\u201d<\/p>\n
While the news is understandably bittersweet, Sol Roter, President of Liquid Capital, says the organization is well-positioned to weather the change\u2014thanks in large part to Brian\u2019s integral contributions.<\/p>\n
\u201cBrian has been a driving force in Liquid Capital\u2019s success over the last two decades,\u201d says Sol. \u201cWe are all incredibly impressed with his achievements and grateful for the impact he\u2019s had on Liquid Capital. We look forward to seeing what the future has in store for him\u2014and for the organization he helped found.\u201d<\/p>\n
About Liquid Capital<\/strong><\/p>\n Liquid Capital is a full-service working capital and trade finance network and has been in operations since 1999. The Liquid Capital network has the largest geographic footprint of alternative funding professionals, with over 80 independently-owned businesses across North America, offering clients a customized and flexible approach with local decision makers.\u00a0We offer a complete range of solutions for all industries and provide immediate financing upon approval with no long-term contracts or hidden fees. At Liquid Capital, we help you grow your business.<\/p>\n","protected":false},"excerpt":{"rendered":" TORONTO, ON \u2013\u00a0When Brian Birnbaum, Sol Roter and Barnett Gordon first came up with the idea for Liquid Capital nearly 20 years ago, the concept was relatively simple: to help small, medium and emerging mid-market businesses fund their growth objectives by connecting them with a network of local, like-minded funding sources. Their respective backgrounds in […]<\/p>\n","protected":false},"author":2,"featured_media":7241,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[101],"tags":[],"class_list":["post-7239","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press"],"yoast_head":"\n