{"id":9611,"date":"2019-05-10T13:37:17","date_gmt":"2019-05-10T13:37:17","guid":{"rendered":"https:\/\/liquidcapitalcorp.com\/?p=9611"},"modified":"2026-09-22T18:43:25","modified_gmt":"2026-09-22T18:43:25","slug":"seven-things-to-consider-prior-to-launching-your-business-blog","status":"publish","type":"post","link":"https:\/\/liquidcapitalcorp.com\/es\/blog\/biz-tips\/seven-things-to-consider-prior-to-launching-your-business-blog\/","title":{"rendered":"Seven things to consider prior to launching your business blog"},"content":{"rendered":"

\"launching<\/p>\n

In many ways, launching a business blog<\/a> is like designing a rolling ball sculpture. Rolling ball sculptures also known as kinetic sculptures are so engaging because of the visual and aural spectacle \u2014 following intricate roller coaster paths, clinging and clanging along the way.\u00a0 But the basic element is they are designed for perpetual motion.<\/p>\n

\"\"<\/p>\n

The same goes for your business blog and the basic key to success<\/a> is to plan for it to be a perpetual outlet for remarkable content.\u00a0 When planned right blogs end up with the appeal, rhythm and engagement found in rolling ball sculptures<\/a>.<\/p>\n

 <\/p>\n

Here are seven things to consider prior to launching your business blog:<\/strong><\/h2>\n

 <\/p>\n

1. Set aside time<\/h2>\n

Blogs fail<\/a> because businesses cannot keep up with them.\u00a0 Blogging requires frequency and commitment.\u00a0 You should think about how frequently you want to blog and how much time you need per week to write.\u00a0 Then set aside that time and stick to it.<\/p>\n

2. Build a network or following<\/h2>\n

Your blog has a greater chance of succeeding if you have a larger community to share your content with.\u00a0 Plan to build up a network or following<\/a> prior to launching your blog.\u00a0 That way it will have a wider reach from the get-go because more people can share it.<\/p>\n

3. Keyword research<\/h2>\n

\"launching<\/p>\n

One of the biggest benefits of creating content is the search traffic it will attract to your site.\u00a0 Do some research so you are targeting keywords<\/a> that will bring in good qualified traffic to your site.\u00a0 If you are struggling with what to write about this is also a great way to queue up some ideas for articles.<\/p>\n

4. Create calls-to-action<\/h2>\n

You should take the time to think about what calls-to-action should go into your blog posts and create them.\u00a0 If you want to derive business value from your blog in the form of leads and customers you need good, relevant offers to go along with your content.<\/p>\n

5. Queue up articles<\/h2>\n

\"launching<\/p>\n

It never hurts to stay ahead of the curve.\u00a0 If you plan to write once a week it may not be a bad idea to queue up four to five articles so you have a month’s worth of content ready to go.\u00a0 This way you can stay consistent and keep up with your established publishing frequency.<\/p>\n

6. Set up RSS\/Subscriber feeds<\/h2>\n

If you want to grow your business blog you need to build a subscriber base.\u00a0 Think about how to position your RSS feeds or email opt-in on your blog and your website to maximize subscriptions.<\/p>\n

7. Ways to promote it<\/h2>\n

Lastly, it is critical to think about ways to promote your blog.\u00a0 Will you tweet your articles or include them in your company newsletter<\/a>? How often? How about sharing them on Facebook or LinkedIn? You might want to include your RSS feed on each of your profiles.\u00a0 Spend some time on figuring ways to get the word out there!<\/p>\n

What are some of the preemptive things you have done to help the success of your blog? Please share your experiences in the comments.<\/p>\n

 <\/p>\n

Up Next:\u00a010 ways small business marketers can crush big competitors<\/a><\/em><\/strong><\/p>\n

 <\/p>\n

Photo credit:\u00a0Crimfants<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

In many ways, launching a business blog is like designing a rolling ball sculpture. Rolling ball sculptures also known as kinetic sculptures are so engaging because of the visual and aural spectacle \u2014 following intricate roller coaster paths, clinging and clanging along the way.\u00a0 But the basic element is they are designed for perpetual motion. […]<\/p>\n","protected":false},"author":130,"featured_media":9618,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[148,1],"tags":[],"class_list":["post-9611","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-biz-tips","category-blog"],"yoast_head":"\nSeven things to consider prior to launching your business blog | Liquid Capital<\/title>\n<meta name=\"description\" content=\"Learn about seven things to consider prior to launching your business blog.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/liquidcapitalcorp.com\/es\/blog\/biz-tips\/seven-things-to-consider-prior-to-launching-your-business-blog\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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